Social media marketing has an enormous potential, many still don’t quite understand how to take advantage of social media and increase sales and brand awareness. Around the world, there are more than 2 billion social media users & surely social media users will continue to grow year after year. Social media marketing helps to promote and improve your business. Thus, it is significant for every business to take advantage of the opportunity by using appropriate social media channels effectively. Reaching potential clients is simpler if you know how to use social media.
Running and remaining over various social media platforms and accounts can get overwhelming. Luckily, Learning Spiral is here to help manage and monitor your social media profiles. Since numerous organizations are concentrating on growing an online presence, it is critical to emerge from the noise. To do as such, it takes statistical surveying, strategic media planning, and solid marketing and advertising techniques and campaigns to maintain the interest of an online audience.
Know How Social Media Marketing helps to improve Your Business
1. Helps to Increase Brand Awareness
Social media is the best way to introduce your brand to your customers If your brand is active on multiple social networks your potential users and customers can become better acquainted with your product or service – this in one of the main benefits of social media. According to a survey 78 percent of small businesses attract new customers through social media, so make the most of your social media networks and connect to your potential customers.
2. Helps to Improve Brand Loyalty and Authority
Social Media Marketing allows you to connect with customers to develop their trust, nurture relationships, and create brand loyalty. People turn to social media when they want to compliment a product or a service; the more they talk about your brand, the more new users will want to learn about you and follow your updates. According to Forbes, 35% of millennial’s consider online forums prior to purchasing a product. Similarly, the more engagement on social media, the higher the loyalty from the customers.
3. Helps to Engage with customers and improve customer service
The basic concern of many customers today is the customer service. Social media helps business quickly and easily respond to the customer’s comments, feedback questions & concerns and consumers to instantaneously receive help. According to Forbes, 71 % of consumers who receive a quick response on social media are more likely to recommend the brand to other people.
4. Helps to Distribute content and increase traffic
People are always in search of content that interest them, and content they are willing to share. Promoting quality content on social media is another path leading user back to your site and creating an opportunity for a new visitor. The more quality content you share, the more inbound traffic you will generate – more traffic means more leads and conversions. If you want to improve your business through content marketing, you should start with using social media.
There are several reasons as to why social media marketing is the #1 channel online to market your small business, and we’re going to share some of Social Media Statistics that would surely blow your mind.
Social media statistics
- There are 4.39 billion internet users in 2019.
- There are 3.48 billion active social media users in 2019.
- Social media gains a new user every 15 seconds.
- 3.26 billion people use social media on mobile devices in January 2019.
- People remember 80% of what they see on social channels.
- Social media channels like Facebook, Instagram, LinkedIn, Twitter and more have advertising platforms that allow you to send traffic to your site to increase conversions!
Quite clearly brands that ignore social media will die. It’s that simple. No doubt, social media marketing is the new game changer for businesses that want to introduce new products and services to the world. So, are you ready to promote your business via Social Media Marketing? Let’s collaborate and work to develop & maintain your online presence! Get in touch with us for more updates!
